• WE LISTEN

  • WE REFLECT

  • WE ACT

OUR AGENCY

Morin Relations Publiques, established in 1994, is a high-performance public relations consultancy with some twenty professionals who specialize in strategic communications.

Since it was founded, Morin RP has grown steadily, fuelled by the loyalty of its clients and partners and the ongoing development of new areas of expertise.

Morin Relations Publiques developed in response to its clients’ evolving needs.

Today, our team stands out for its keen insight into many industries and sectors and its cutting-edge knowledge of various disciplines in communications and public relations.

Every day, Morin RP’s versatile team works on a variety of projects for companies, interest groups, governments and public organizations.

Morin Relations Publiques has received A+ accreditation from the Alliance des cabinets de relations publiques du Québec for the quality of its management practices.

The fundamental principles of our approach

  • Establish a relationship of trust with our clients
  • Know how to attract resources to ensure the best fit with our mandates
  • Set specific, realistic objectives
  • Develop innovative strategies by capitalizing on our team’s creative potential
  • Act with discernment, assurance and tact
  • Develop detailed timelines and ensure they are respected
  • Develop accurate budget estimates, with figures for each stage of a project
  • Offer competitive rates and flexible billing
  • Respect the budgets we have been given
  • Ensure that our work is always of the highest quality
  • Get results that meet expectations

Community involvement

  • Involvement in our community is important for our management and our team members alike. We strongly encourage each colleague to adopt and participate in some way in his or her own cause. Every year, we invest time and money, both individually and as a group, in many causes that matter to us.
  • We also give preferential rates for the assignments we carry out for many different foundations, such as the Quebec Breast Cancer Foundation, Fondation Centre de cancérologie Charles-Bruneau, Tremblant 24H Foundation, Fondation Jean Lapointe, Fondation québécoise du cancer and Fondation OLO, as well as providing our services on a pro bono basis.

A few statistics from a year at Morin:

750000000
Medias impressions
397000
E-mails
1500
Key messages
950
Taxi rides

Working with us is all about teamwork

-- François Morin --

OUR TEAM

FRANÇOIS MORIN President

NATHALIE PROVOST Operations Manager

MICHEL OUELLET Special Consultant and Coach

CAROLINE COUILLARD Vice-President

SÉBASTIEN TROTTIER Vice-President

AMELY TREMBLAY Director & Group Leader

JADE ST-JEAN Senior Consultant

CATHERINE DUPLANTIE Consultant

ISABELLE PAQUETTE Consultant

MÉLODIE MÉNARD Senior Coordinator

BÉATRICE GOUGEON Senior Coordinator

MARIE-PIER KENNEY Senior Coordinator

RENAUD MARTEL-THÉORÊT Senior Coordinator

MARC-ANTOINE FARLY Senior Coordinator

ARIANE RICHARD Senior Coordinator

MARIE-ANDRÉE SAVARD Administration & Finance

PATRICIA GUARDADO Administrative coordinator

OUR SERVICES

Strategic counsel

  • Communications plans
  • Public affairs and government relations
  • Issues and crisis management
  • Brand image and branding
  • Social acceptance and social responsibility

Public relations

  • Media relations
  • Community relations
  • Institutional communications
  • Internal communications
  • Marketing PR and product launches

Social media and Web 2.0

  • Strategy development and implementation
  • Community management
  • Relations with bloggers and influencers

Audiovisual production

  • Photos
  • Videos (events, concepts, testimonies)
  • Prezi presentations

Event organization

  • Conceptualization, planning and logistics
  • Coordination with suppliers

Training

  • Communicating effectively
  • Public speaking
  • Media relations
  • Social media


OUR CLIENTS

Main clients 2014-2015

AMT_2
walmart
TD
ymca
ets
molson
OLO
pagesjaunes2_site2015
gatineau
HQ
movember2_site2015
24htremblant2_site2015
bilbio
cancer sein
charlesbruneau
villemontreal2_site2015
mondou
accuracy2_site2015
alliancenumerique2_site2015
equilibre2_site2015
apl2_site2015
bonestructure2_site2015
cqn2_site2015
fiertemontreal2_site2015
cspq2_site2015
duproprio2_site2015
incendo2_site2015
fondationchagnon2_site2015
fqc2_site2015
locationlegare2_site2015
mediative2_site2015
villamaria3_site2015
novabus2_site2015
quebecenforme2_site2015
omhm2_site2015
senneville2_site2015
stconstant2_site2015
villebrossard_site2015

Clients per sector

Agrifood

  • Brome Lake Ducks (2012)
  • Bureau commercial de l’Espagne (2005 and 2007)
  • Commensal (2009)
  • Euro-Excellence (2013)
  • Fromagerie Hamel (2012)
  • Groupe Épicia (2014-2015)
  • Maison Orphée (2015)
  • Molson Coors Canada (since 2008)
  • Mondial de la bière (2006-2008)
  • Montpak (since 2015)
  • Nutella (2013)
  • Subway (2000-2006, 2012-2013)
  • Valor Chocolate (2013)

Arts and culture

  • Association des bibliothèques publiques du Québec (since 2013)
  • Association des distributeurs exclusifs de livres en langue française (2012)
  • Association des libraires du Québec (2013)
  • Bibliothèque et Archives nationales du Québec (2011)
  • Boréalis (2010)
  • Culture pour tous (since 2013)
  • Festival Arcadia (2007-2008)
  • Festival de littérature jeunesse (2008)
  • Galerie Noël Guyomarc’h (2013)
  • Incendo (since 2012)
  • J. Armand Bombardier Museum (since 2014)
  • Montréal Pride (2015)
  • Pointe-à-Callière, Montréal Museum of Archaeology and History (2011)
  • TD Bank Group / cultural projects (since 2005)
    • Journées de la Culture
    • Montreal International Jazz Festival
    • Musée des beaux-arts du Québec
    • TD Canadian Children’s Literature Awards

Education

  • Association des cadres scolaires du Québec (ACSQ) (1995-2007)
  • Association Patronale nationale des CPE (since 2007)
  • Cégep Marie-Victorin (2009-2010)
  • Centre sur la productivité et la prospérité / HEC Montréal (2010)
  • Collège Villa-Maria (since 2011)
  • CPE Casse-Noisette (2011)
  • École d’optométrie de l’Université de Montréal (2010)
  • École de technologie supérieure (ÉTS) – Centech (since 2011)
  • École de technologie supérieure (ÉTS) – Service du perfectionnement (2013)
  • Grandes rencontres sur la persévérance scolaire (2013)
  • Rendez-vous du Savoir (2011-2012)

Environment

  • Carbon2Green (2009)
  • Centre d’excellence de Montréal en réhabilitation de sites (2011)
  • Écoservices Tria (since 2012)
  • Écotech Québec (2010-2012)
  • RÉSEAU environnement (1996-2013)
  • TD Friends of the Environment Foundation (since 2005)

Finance

  • Accuracy (since 2015)
  • GBC Financial (2006-2008)
  • Gestion FÉRIQUE (since 2009)
  • Standard Life (2006-2009)
  • Synergis Capital (2009)
  • Groupe Banque TD (since 2005)

Real estate and development

  • Canada Lands Company (2010-2011)
  • Canada Mortgage and Housing Corporation (2013-2014)
  • DevMcGill (2007-2009)
  • DuProprio (since 2015)
  • Groupe immobilier de Montréal (since 2011)
  • Groupe immobilier Prével (1999-2009)
  • Habitat for Humanity (2005-2010)
  • Home Instead Senior Cares (2011)
  • Idevco (2010)
  • Kevlar (2000-2007)
  • Maisons de vie Sunrise (2007-2009)
  • Office municipal d’habitation de Montréal (since 2013)

Manufacturing

  • ADF (2008-2013)
  • BONE Structure (since 2014)
  • Cascades (2007)
  • Gaz Métro Plus (2011-2013)
  • GLV (2004-2009)
  • Lauzon (2011)
  • Manufacturiers et exportateurs du Québec (MEQ) (2006-2009)
  • Molson Coors Canada (since 2008)
  • Montpak (since 2015)
  • Nova Bus (since 2008)
  • PACCAR Canada (1999-2011)
  • Transcontinental Printing (2007-2009)
  • Transdev Limocar (2007-2009)
  • Victor Innovatex (2009-2011)

Fashion and retail

  • Avenue Mont-Royal (2010)
  • Cadillac-Fairview (2011-2012)
  • Cantrex (2009-2012)
  • CIOT (since 2010)
  • Complexe Les Ailes (2009-2010)
  • Forever 21 (2010)
  • Groupe Épicia (2014-2015)
  • Société de développement du Boulevard Saint-Laurent (2008-2011)
  • Walmart (since 2010)

NGOs

  • Alliance numérique (since 2014)
  • Association de planification fiscale et financière (2010)
  • Association des bibliothèques publiques du Québec (since 2013)
  • Association des cadres scolaires du Québec (ACSQ) (1995-2007)
  • Association des distributeurs exclusifs de livres en langue française (ADELF) (2012-2013)
  • Association des libraires du Québec (2013)
  • Association des propriétaires de cinémas et de ciné-parcs du Québec (2011)
  • Association patronale des CPE (2007-2013)
  • Association québécoise de prévention du suicide (2012-2013)
  • Association québécoise des technologies (2011-2012)
  • Canadian Institute of Steel Construction (2006-2011)
  • Canadian Medical Association (2008)
  • Canadian Youth Business Foundation (2011)
  • Cancer Research Society (since 2012)
  • Coalition Champlain en chantier (2011)
  • Culture pour tous (since 2013)
  • ÉquiLibre (since 2015)
  • Fondation Centre de cancérologie Charles-Bruneau (depuis 2008)
  • Fondation de l’Institut de réadaptation Gingras-Lindsay-de-Montréal (2015)
  • Fondation du CHUM (2008)
  • Fondation Montréal Inc. (2012-2013)
  • Fondation OLO (since 2013)
  • Fondation québécoise du cancer (since 2012)
  • Habitat for Humanity (2005-2010)
  • J. Armand Bombardier Foundation (since 2014)
  • Jewish General Hospital (2013)
  • Kids Help Phone (2013)
  • Les Amis de la montagne (2010-2011)
  • Lucie and André Chagnon Foundation (since 2014)
  • Manufacturiers et exportateurs du Québec (MEQ) (2006-2009)
  • Montréal Pride (2015)
  • Montreal West Island Crisis Center (since 2012)
  • Movember Foundation (2015-2016)
  • Quebec Boating Council (since 2003)
  • Quebec Breast Cancer Foundation (since 2010)
  • Québec en Forme (since 2015)
  • Quebec Maritime Association (2007-2012)
  • Quebec Medical Association (2007-2011)
  • RÉSEAU environnement (1996-2013)
  • Services animaliers de la Rive-Sud (since 2013)
  • Tremblant 24H Foundation (since 2013)
  • YMCA (since 2001)

Pharmaceutical

  • DiagnoCure (2012-2013)
  • Laboratoires Nicar (2006-2009)
  • Novartis (since 2012)
  • Noveko (2006-2010)
  • Rougier Pharma (since 2005)
  • Vertex (2011-2012)

Public and parapublic

  • Agence métropolitaine de transport (AMT) (since 1999)
  • Arrondissement Montréal-Nord (2011)
  • Canadian Economic Development for Quebec Regions (1995-2012)
  • Centre des services partagés du Québec (CSPQ) (since 2012)
  • Commission des partenaires du marché du travail (2011-2013)
  • Conférence régionale des élus de Montréal (2009-2014)
  • CSSS Jeanne-Mance (2010)
  • Hôpital du Sacré-Cœur de Montréal (2009-2011)
  • Hydro-Québec (since 2010)
  • Institut Nazareth et Louis-Braille (2007-2011)
  • Institut Raymond-Dewar (since 2009)
  • Laurentian Pilotage Authority (since 2014)
  • Ministère de la Culture, des Communications et de la Condition féminine (2012)
  • Ministère de la Famille et des Ainés du Québec (2008-2010)
  • Ministère de la Justice du Québec (2008-2010)
  • Ministère de la Santé et des Services sociaux du Québec (2010)
  • Ministère des Affaires municipales, des Régions et de l’Occupation du territoire (2012)
  • Ministère des Transports du Québec (2007-2015)
  • Office municipal d’habitation de Montréal (since 2013)
  • Palais des congrès de Montréal (depuis 2010)
  • Regroupement des Services Communautaires d’Intervention de Crise du Québec (2012)
  • Services Québec (2012-2013)
  • Société d’énergie de la Baie James (2012-2013)
  • Village de Senneville (2015)
  • Ville de Brossard (2015)
  • Ville de Gatineau (since 2007)
  • Ville de Montréal (since 2012)
  • Ville de Mont St-Hilaire (2010)
  • Ville de Saint-Constant (since 2015)

Health

  • Association québécoise de prévention du suicide (2012-2013)
  • Canadian Medical Association (2008)
  • Cancer Research Society (2012-2014)
  • Centre de réadaptation Lucie-Bruneau (2004-2013)
  • Centre hospitalier de l’Université de Montréal (2008-2009)
  • Collège des médecins (2009)
  • CSSS Jeanne-Mance (2010)
  • Fondation Centre de cancérologie Charles-Bruneau (since 2008)
  • Fondation du CHUM (2008)
  • Fondation Jean-Lapointe (since 2012)
  • Fondation OLO (since 2013)
  • Fondation québécoise du cancer (since 2012)
  • Home Instead Senior Care (2011)
  • Hôpital du Sacré-Cœur de Montréal (2009-2011)
  • Institut Nazareth et Louis-Braille (2007-2011)
  • Institut Raymond-Dewar (since 2009)
  • Jewish General Hospital Foundation (2013)
  • Journées Médico-Sportives (2015)
  • L’Appui (2009-2012)
  • Ministère de la Santé et des Services sociaux du Québec (2010)
  • Mon Réseau Plus (2012-2013)
  • Montreal West Island Crisis Center (2012-2013)
  • Movember Foundation (2015-2016)
  • Quebec Breast Cancer Foundation (since 2010)
  • Quebec Medical Association (2007-2011)
  • Regroupement des Services Communautaires d’Intervention de Crise du Québec (since 2012)
  • Vie et Santé (2010)

Services

  • DuProprio (since 2015)
  • Garda World (1999-2012)
  • Gaz Métro Plus (2011-2013)
  • Hydro-Solution (2013-2014)
  • Location Légaré (since 2012)
  • Mister Muffler (2011-2014)
  • National Vacuum inc. (2011)
  • Transdev Limocar (2007-2009)
  • TRSB (2012-2013)
  • Vast Auto Distribution (2011-2014)
  • Yellow Pages (since 2014)

Consulting

  • Accuracy (since 2015)
  • Davies Ward Phillips & Vineberg (2008-2012)
  • Drakkar (since 2012)
  • FMC (2007-2009)
  • Groupe SM (2004-2008)
  • Mandrake (since 2011)
  • SIM (since 2011)
  • Solis Juritech (2008-2011)

Technologies

  • Alliance numérique (since 2014)
  • Association québécoise des technologies (2011-2012)
  • Bell Canada (2007-2011)
  • Canadian Coalition for Tomorrow’s ICT Skills (2007-2011)
  • Funcom (2009-2012)
  • Intégrale MBD (2003-2008)
  • Intuit Canada (2006-2009)
  • Mediative (since 2014)
  • Netlift (2012)
  • Richporter Technology (2011)
  • SAP Labs (2008-2011)
  • Solis Juritech (2008-2011)
  • Symantec (2007-2009)
  • Yellow Pages (since 2014)

Tourism and recreation

  • Club Med (2010 and 2013)
  • Croisières Évasion (2007-2008)
  • Delta Hôtels (2013)
  • Hyatt Regency Montréal (2004-2009)
  • Mexico Tourism Board (2009-2011)
  • Mondial de la bière (2006-2008)
  • Palais des congrès de Montréal (since 2010)
  • Pointe-à-Callière, Montréal Museum of Archaeology and History (2011)
  • Promperu (since 2013)
  • Quebec Boating Council (since 2003)
  • Québec Maritime (2010-2013)
  • Quebec Maritime Association (2007-2012)
  • Société des attractions touristiques du Québec (2010-2013)
  • Tourisme et cie (2010-2012)
  • Tourisme Montréal (2005-2008)
  • Vacances Transat (2010-2011)

Transport

  • Agence métropolitaine de transport (AMT) (since 1999)
  • Location Légaré (since 2012)
  • Ministère des Transports du Québec (2007-2015)
  • Mister Muffler (2011-2014)
  • Nova Bus (since 2008)
  • Netlift (2012)
  • PACCAR Canada (1999-2011)
  • Quebec Boating Council (2003-2012)
  • Transdev Limocar (2007-2009)
  • Vast Auto Distribution (2011-2014)

OUR PROJECTS

Here are some of the projects we have completed.

info@morinrp.com

514-289-8688

Montréal (QC) H3G 1T7

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